AI PRODUCT & BUSINESS IMPACT
I’m Jaeyeon Jeong, a researcher with product and growth experience from a $2B global healthcare startup.
AI PRODUCT & BUSINESS IMPACT
I’m Jaeyeon Jeong, a researcher with product and growth experience from a $2B global healthcare startup.
Current
Ph.D. in Management Information Systems, Temple University
Education
M.S. in Management Information Systems, Seoul National University
B.A. in Business Administration, Yonsei University
Hi! I study how AI and digital platforms impact user behavior, using randomized field experiments and large-scale datasets.
Before academia, I worked at a global healthcare startup. I joined early and contributed to its growth toward an exit valuation of around $2B. I led go-to-market and data-driven growth strategy with A/B tests and product experiments that improved activation, engagement, and retention.
Coming from the field, I care about research that works in real life. I test ideas with real users, real product decisions, and measurable outcomes.
I enjoy collaborating with people building technology and I'm always open to conversations about how AI can create meaningful impact. Feel free to reach out via LinkedIn or email!
Talks & Presentations
When AI Says “My Friend”: The Effects of Social Tie Disclosure by AI on User Engagement (co-authored with Jung, J.)
WISE 2025, Nashville, USA
ICIS 2025, Nashville, USA
Can LLMs Help Humans Learn? The Ways to Use LLMs in the Learning Process (co-authored with Bauman, K.)
SCECR 2024, Lisbon, Portugal
AI at Wharton 2024, Philadelphia, USA